Smaller companies tend to have less information to potentially analyze with a smaller customer base than their larger multinational corporation counterparts. Using this information
Write an essay conforming to the following requirements:
Describe how smaller companies may still benefit from using BI tools
Use three (3) examples
Draw on the Readings from this Module, and reference each using the following convention: (Porter, 1983).
Be sure to develop your topic and to make clear transitions in your writing.
Essay must be at least 500 words.